The second quarter of the year has been inspiring, eventful, exciting and informative for the Commotion team - from localised events to new product launches & featuring in industry-leading publications, we’ve been kept busy in this thrilling business that never stands still.
The end of March saw the Commotion team exhibit at the Fiera Didacta Italia event. This event is a prominent education trade fair in Italy, showcasing a wide range of products, services, and innovations related to the education sector. The event attracts educators, school administrators, policymakers, and companies involved in the education sector, providing a platform for networking, learning about new trends, and sharing best practices in education. We were delighted to be invited to join our valued customer C2 Group’s stand and to meet so many existing and new customers. Find out more here.
April began with an editorial feature in Toy World Magazine. Our tickit Wooden Dinosaur Blocks were highly anticipated within the industry after their launch at the 2024 Nuremberg Toy Fair, and the article highlighted their quality and intricate detailing as well as immediate availability for wholesale purchase. Read the full article here. We also published our own “In the Spotlight” article with greater detail on the educational benefits these beautiful toys bring. Find out more here.
And in breaking news - we’ve just dropped our latest product video for this fabulous set – watch here.
Our wonderful tickit range was featured on our fantastic customer Mondo Snoezelen’s stand at the 23rd Exposanità, International Health Care Exhibition in April. This exciting event showcases the latest innovations in health and social services through technology, skills and passion and we were very proud to be part of it. Find out more here.
May saw a fantastic guest-written, thought-leadership piece by William Laven, Public Speaker and Founder of Stammer Stories. In this feature, which has been added to our growing bank of LinkedIn articles, William discusses the benefits of using mirrors in play to aid speech development in the early years and beyond. Read here.
We had an excellent time at the Toys Milano event and were happy to be welcomed as part of the Family Nation - Società Benefit stand. Our team enjoyed meeting so many new faces and existing tickit fans! Toys Milano serves as a crucial event for stakeholders in the toy industry to connect, discover new products, gain industry knowledge, and stay updated on the latest innovations and trends.
Another eagerly anticipated tickit product, the Woodland Trail Treehouse arrived at Commotion during May. This magical wooden tree house boasts three levels and includes sweet characters and accessories. It can be easily constructed and taken apart, and so offers endless play opportunities in a space-saving design. Read our “In the Spotlight” article here for inspiring ways to play. The Treehouse was also featured in Toy World’s Newsflash, detailing some its key features and including an inspiring testimonial from one of our chief testers at Monkey Puzzle Nurseries. Read the full article here.
In June we announced our new brand collaboration with VIGA’s PolarB range. We’ve worked for many years with VIGA, and are looking forward to offering this special range of theirs to our customers, creating over thirty new product lines for our catalogue of educational resources. PolarB combines sustainable materials with soft colours and classic features, to create timeless educational toys that are carefully designed to support role-play, imaginative play and early childhood development. Toy World Magazine posted, “Both brands share a similar ethos of believing that learning through play is a critical part of a child’s development, and they both value the importance of providing toys that are designed with multifunctional aspects of educational purposes.” Read the full article here.
The PolarB range is available to view via Zoom presentation from our showroom for one more week only – contact us to without delay to arrange your appointment.
Our updated virtual showroom was also made available to our customers in Q2. This interactive virtual space allows you to explore our tickit range in detail, see how different products can be incorporated for added play value, and discover our dedicated photography studio. Start exploring here.
In conclusion, the second quarter of the year has been a remarkable period of growth and development for the Commotion team. From participating in prestigious events like Fiera Didacta Italia and Toys Milano to being featured in education and toy publications such as SEN Magazine and Toy World Magazine, we've continually showcased our educational products, kept up to date with the latest industry trends and remained dedicated to supporting our valued customers. Our new tickit products have been met with enthusiasm, reflecting our commitment to quality and educational value. Furthermore, our collaboration with PolarB has expanded our distribution range, bringing even more variety of educational toys to our customers. The launch of our latest virtual showroom allows us to bring you our up-to-date product range through an accessible and engaging platform.
As we look ahead to the next half of this year and beyond, we continue to be committed to inspiring learning through play and supporting the development of children with our thoughtfully designed products, while providing the exceptional customer service we pride ourselves on at Commotion.
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